Be found in every local search
Local search rewards the brand whose profile, page and reviews say the same thing. Branchsight builds those signals branch by branch and keeps them aligned.
Work is planned per district and per keyword cluster, not as a single national checklist.
Local search is not one ranking. It is four hundred rankings, decided by whether each branch looks like a real, current, well-reviewed business.
What a local result is actually made of
Four layers decide whether a branch appears. Each one is owned somewhere in the platform, and each one can be measured.
Proximity you cannot change
Distance between the searcher and the store sets the ceiling. Everything else decides how much of that ceiling you reach.
Local Tracker
A profile that is complete and current
Specific category, correct pin, real hours, services and photos. The most common reason a branch loses to a smaller competitor.
Local Listing
A page that answers the district query
One indexable page per branch, with the services, the neighbourhood and the structured data a crawler needs to connect it to the profile.
Local Websites
Reviews and mentions with substance
Volume, recency, response quality and local citations. Slow to build, and the hardest layer for a competitor to copy.
reviews & citations
Clusters, not a keyword list
Every branch is measured against the same clusters, so a gap points to a specific piece of work rather than a general ambition.
Read left to right, this is a work plan: brand queries are held, category queries are open, and the gap between them is where the next quarter goes.
Three streams, run per branch
Technical foundation
Indexable branch pages, clean URL structure, structured data and an internal locator that connects them without duplication.
Profile and content depth
Specific categories, service descriptions in local language, photos and posts that give each district something of its own.
Reviews and citations
A review routine the branch can actually keep, answered responses, and consistent mentions on the local sources that matter.
Start with the coverage report
We measure your network against four clusters and show which layer is holding each branch back.